Capital Campaigns
Build the campaign and the fundraising operation behind it.
You may be considering a campaign and wondering whether you're ready. Or you may have a goal in mind but not yet know whether your donors can support it.
We lead nonprofits from the earliest questions about campaign readiness through feasibility, the major and mega gift phases, and public launch.
Readiness & Feasibility
Determine what the philanthropic opportunity can support before committing to a campaign goal, using donor research, direct donor insight, and an assessment of fundraising readiness.
Campaign Strategy & Infrastructure
Build the case for support, gift table, campaign goal and phases, prospect strategy, leadership structure, and infrastructure needed to manage the campaign.
Campaign Launch & Leadership Gifts
Work alongside your team on lead-gift strategy, donor cultivation, portfolios, solicitation preparation, and the donor-by-donor decisions that move a campaign forward.
Public Phase & Campaign Close
Prepare for public launch once the major and mega gift work has built the necessary momentum, then carry the campaign through its final phase and transition what has been built into ongoing fundraising.
By the time your campaign closes, your fundraising function should be operating at a higher level, with new skills and infrastructure that continue to fuel your mission for years to come.
“Shannon transformed how we approached our capital campaign. She helped us turn our vision into a narrative that resonates with donors, and gave us the skills and confidence to ask for big gifts. The strategic focus she brought has been invaluable.”
