Thought Leadership
Articles on fundraising strategy, board leadership, and what it actually takes to raise what your mission is worth. Written from twenty years inside this work.
Category
Growth for Mission vs. Growth for Relevance: Are You Growing for the Right Reason?
Two reasons nonprofits pursue revenue growth — and only one produces a goal worth building a strategy around. This article names the difference, the cost of getting it wrong, and the intelligence work that earns you the right to set a credible goal.
The newsletter nonprofit leaders forward to their boards.
Once a month, the deep thinking you don't have time to do yourself — on fundraising strategy, donor relationships, board leadership, and how to raise what your mission is worth. Practical frameworks. Real-world tools. Ideas you can put to work the same week.
Subscribe and receive the Add a Zero framework free: a practical guide to helping your organization stop underasking and start raising gifts at the level your mission deserves.
Speaking & Facilitation
Shannon speaks and facilitates for nonprofit leaders, boards, and development teams. Three signature talks, available as talks or workshops.